More time, less stress, & high-quality UGC videos

Challenge

Mitsuba Snacks faced a challenge well-known to any B2C marketing team - how could they ever satiate their audiences' increasing appetite for content?

"As a brand, you need to stay on top of trends and keep up with all the changes in social media," says Maud van Beek, Brand Manager at Mitusba Snacks. "This takes a ton of time and requires a lot of flexibility. To manage this, we used to book production days with a team to create a large amount of content in one day."

A team producing a lot of content in one day is costly - not just on the day itself, but the hours of time spent planning, preparing, organizing... and then you need to make sure that everything runs smoothly the day of.

It doesn't help that ad fatigue keeps getting shorter, either. So as soon as your content is produced, it's almost out of style.

Finally, outsourcing the work to UGC marketing platforms can be a great time saver. But most platforms work in a one-off style, meaning you need to continuously plan new campaigns after the first campaign ends.

Could there be an easier way?

Solution

Mitsuba and Boksi started their long-term collaboration with the goal of creating high-quality UGC content. And the Mitsuba team quickly realized the power of Boksi's UGC marketing platform.

"When we started working with Boksi, we quickly realized how much time and money it saved us," says van Beek. "Plus, UGC content performs significantly better than branded content. So it really was a win-win situation."

Producing high-quality content is difficult, and producing that content consistently and efficiently is a tall order for any content team. That's why Boksi combines a robust platform that automates the unnecessary admin work with a deep network of UGC creators to help busy marketing teams produce amazing content efficiently.

We also emphasize long-term partnerships to create a strategic approach to content production. This ensures that brands can build strong relationships with their audiences through continuous partnerships with the best creators. It also helps brands avoid last-minute stress when they know they have plans for future content!

And while Mitsuba gets a wide variety of content, Boksi differs from other platforms and services in one important way: you only pay for what you use.

(Luckily, our creators are so talented that you're guaranteed to find content you love!)

"With Boksi, we produced around 20 videos to post throughout the month on Meta and TikTok. These videos perform really well - even better than our branded content. It's far more authentic when a content creator promotes your brand."

Organizing content teams for shoots takes a lot of organization and planning. And once the shoot is over, the organization and planning happens again, and again. But with Boksi, Mitsuba can be confident that Boksi's expert team will consistently provide high-quality service & content without having to spend hours planning and organizing shoots themselves.

"The Boksi team is always available and provides excellent service. We are able to outsource everything, which is perfect when you're short on time like we are. And Larissa, our project manager at Boksi, always helps us with the briefings, and the content turns out perfect almost every time."

When working in long-term collaborations with Boksi, our expert team is able to understanding your goals and needs on an intimate level, which shows in the high-quality content created by our deep creator network.

"I would absolutely recommend Boksi to any brand looking for high-quality content creation and wanting to save money and time."

If you're a snacks brand who is starving for content, Boksi might be the perfect solution for you. Contact our team for a demo!