CAP Autokoulu

Showing off the fun (and fails) of learning to drive

Use case User-generated videos

Industry Services

Category Campaign highlight

Project brief

CAP-Autokoulu wanted to reach their target market where they were - TikTok. They sought authentic, funny, and trendy TikTok videos from teens to use in social ads and their own channel. The purpose was to highlight the exciting parts of getting your driver's license, along with the fails.

Project in numbers

6

Creators

24

Videos sourced

4

Videos purchased

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